Category Archives: Marketing and Promotion

25 New Book Marketing Strategies For When You’ve Run Out Of Ideas | Self-Publishing Relief

25 New Book Marketing Strategies For When You’ve Run Out Of Ideas | Self-Publishing Relief

No book sells itself, so whether you’re self-published or traditionally published, effective book marketing strategies are vital to attracting the attention your work deserves. But what do you do when you’re fresh out of new ideas? Where can you go to find innovative strategies to boost your self-published book sales? And how can you continue… Continue Reading

Writer Freebie: Sample Author Interview Questions For Your Book Marketing Materials | Self-Publishing Relief

Writer Freebie: Sample Author Interview Questions For Your Book Marketing Materials | Self-Publishing Relief

As a self-published author, you need to market your own book if you want to make sales. And while you’re hand-selling your book, hosting reading events and book signings, and talking about your writing on a podcast or blog—you’re going to be asked questions. Readers will want to know more about you, your writing, and… Continue Reading

9 Effective Ways To Market Your Self-Published Book And Boost Sales | Self-Publishing Relief

9 Effective Ways To Market Your Self-Published Book And Boost Sales | Self-Publishing Relief

If you have a self-published book to sell, then you’ve probably heard the hype about how word-of-mouth recommendations and positive reviews build interest and convince readers to buy your book. And it’s all true! But these aren’t the only ways to generate book sales. At Self-Publishing Relief, our marketing experts know time-tested techniques that will… Continue Reading

4 Digital Promo Giveaways Book Readers Love To Get From Authors | Self-Publishing Relief

4 Digital Promo Giveaways Book Readers Love To Get From Authors | Self-Publishing Relief

Readers love getting freebies from their favorite authors! And digital promo giveaways are an inexpensive (and frankly, quite easy) way to make your fans feel special. They’re also a great way to give your book a marketing boost by tying it into the giveaway. If you need some ideas, the experts at Self-Publishing Relief have… Continue Reading

Business Plan Guide And Planning Tools For Self-Published Authors | Self-Publishing Relief

Business Plan Guide And Planning Tools For Self-Published Authors | Self-Publishing Relief

If you’re a self-published author, having a business plan is essential to your success. Let’s be honest: Writers may have brilliant, creative minds, but we’re often less gifted with business and marketing know-how. A business plan is a great tool that will guide you, keep you on track, and help you stay focused on your… Continue Reading

How To Share Excerpts And Teasers From Your Self-Published Book To Boost Sales | Self-Publishing Relief

How To Share Excerpts And Teasers From Your Self-Published Book To Boost Sales | Self-Publishing Relief

Finally, after all the blood, sweat, and tears that go into writing, editing, and publishing a book, your self-published book is available for purchase! So now you can sit back and relax, right? Wrong. Unfortunately, books don’t sell themselves. And as a self-published author (and even as a traditionally published author!) you are responsible for… Continue Reading

How To Get Over Your Fear Of Being Annoying While Selling Your Book | Self-Publishing Relief

How To Get Over Your Fear Of Being Annoying While Selling Your Book | Self-Publishing Relief

While writing a novel may be a solitary venture, marketing the book is anything but. If you want to boost sales beyond friends and family members, you need to get out there and sell your self-published book and yourself to potential readers. Often, writers find that “selling themselves” is harder than the actual act of… Continue Reading

7 Strategies To Promote Your Self-Published Memoir | Self-Publishing Relief

7 Strategies To Promote Your Self-Published Memoir | Self-Publishing Relief

Writing a memoir is a deeply personal experience. It takes a tremendous amount of self-reflection to craft your life experiences into an engaging story. Now that you’ve completed that richly rewarding journey and self-published your book, it’s time to think about ways to share your memoir with readers. The marketing experts at Self-Publishing Relief recommend… Continue Reading

5 Conversation Starters To Help You Hand-Sell Your Self-Published Book | Self-Publishing Relief

5 Conversation Starters To Help You Hand-Sell Your Self-Published Book | Self-Publishing Relief

It’s no secret that writers are not exactly social butterflies known for their intrinsic marketing and promotion capabilities. And guess what? They aren’t generally great salespeople either. In fact, what attracts most authors to the craft is the solitary nature of it. But if you are an author—especially a self-published author—salesmanship is invaluable to your… Continue Reading

6 Places To Celebrate Your Book’s Debut Birthday Bash | Self-Publishing Relief

6 Places To Celebrate Your Book’s Debut Birthday Bash | Self-Publishing Relief

Congratulations! You wrote your book, worked hard to publish it (or maybe you let Self-Publishing Relief do the heavy lifting), and are now ready to share it with the world. The best way to debut your work is through a book launch—a gathering of would-be readers to celebrate the “birthday” of your book. (Check out… Continue Reading

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