Category Archives: Marketing and Promotion

7 Strategies To Promote Your Self-Published Memoir | Self-Publishing Relief

7 Strategies To Promote Your Self-Published Memoir | Self-Publishing Relief

Writing a memoir is a deeply personal experience. It takes a tremendous amount of self-reflection to craft your life experiences into an engaging story. Now that you’ve completed that richly rewarding journey and self-published your book, it’s time to think about ways to share your memoir with readers. The marketing experts at Self-Publishing Relief recommend… Continue Reading

5 Conversation Starters To Help You Hand-Sell Your Self-Published Book | Self-Publishing Relief

5 Conversation Starters To Help You Hand-Sell Your Self-Published Book | Self-Publishing Relief

It’s no secret that writers are not exactly social butterflies known for their intrinsic marketing and promotion capabilities. And guess what? They aren’t generally great salespeople either. In fact, what attracts most authors to the craft is the solitary nature of it. But if you are an author—especially a self-published author—salesmanship is invaluable to your… Continue Reading

6 Places To Celebrate Your Book’s Debut Birthday Bash | Self-Publishing Relief

6 Places To Celebrate Your Book’s Debut Birthday Bash | Self-Publishing Relief

Congratulations! You wrote your book, worked hard to publish it (or maybe you let Self-Publishing Relief do the heavy lifting), and are now ready to share it with the world. The best way to debut your work is through a book launch—a gathering of would-be readers to celebrate the “birthday” of your book. (Check out… Continue Reading

8 Cross-Promotion Marketing Ideas For Self-Published Authors | Self-Publishing Relief

8 Cross-Promotion Marketing Ideas For Self-Published Authors | Self-Publishing Relief

Self-publishing has opened a multitude of new paths to success for independent writers. But if you’re going it alone, book marketing can seem overwhelming and expensive. How’s a self-published author supposed to make a marketing splash in a crowded publishing field? Fortunately, there is power in numbers. Self-Publishing Relief knows that pooling resources with your… Continue Reading

11 Tips To Ace Your Book Club Call-Ins And Sell More Books | Self-Publishing Relief

11 Tips To Ace Your Book Club Call-Ins And Sell More Books | Self-Publishing Relief

You already know some of the strategies that self-published authors use to generate interest from book clubs and sell more books. And since you have a great “book me” page on your author website, it’s easy for book club coordinators to invite you to call in and speak to their groups. But once you get… Continue Reading

How To Develop An Amazing Speaking Event To Promote Your Self-Published Book | Self-Publishing Relief

How To Develop An Amazing Speaking Event To Promote Your Self-Published Book | Self-Publishing Relief

Pitching real-time lectures, talks, and seminars is a great way to promote your self-published book to local venues. Not only will these book promotion events offer you unbeatable opportunities to sell more books—you’ll also reach new audiences, develop your reputation as a writer, and establish yourself as an expert in your field. But here’s the… Continue Reading

10 Practical Tips For Your Book Signing Event: A Checklist For Self-Published Authors | Self-Publishing Relief

10 Practical Tips For Your Book Signing Event: A Checklist For Self-Published Authors | Self-Publishing Relief

A book signing is a great way to connect with your readers and promote your latest book. While there are no hard-and-fast industry standards for these events, we at Self-Publishing Relief have put together a practical checklist to maximize the fan base appeal and marketing potential of your next self-published book signing event. Use This… Continue Reading

How To Get People Talking Online About Your Self-Published Book | Self-Publishing Relief

How To Get People Talking Online About Your Self-Published Book | Self-Publishing Relief

One of the biggest challenges self-published authors face is effectively promoting their books. Advertising and discount-price strategies can only go so far. Constantly announcing your book launch on social media can quickly get you branded as a spammer. And none of these methods takes advantage of the single most powerful way to sell anything—get people… Continue Reading

The Indie Author’s 6-Step Guide To Goodreads Networking and Marketing | Self-Publishing Relief

The Indie Author’s 6-Step Guide To Goodreads Networking and Marketing | Self-Publishing Relief

If you’re obsessed with reading (like everyone here at Self-Publishing Relief!), then you’ve probably heard of Goodreads.com. This social cataloging site allows members to create libraries and reading lists of books they’ve read or plan to read, and to check out book reviews by other bibliophiles. With an ever-growing audience focused on books and reading—over… Continue Reading

The Definitive Guide To Marketing Your Book To Book Clubs | Self-Publishing Relief

The Definitive Guide To Marketing Your Book To Book Clubs | Self-Publishing Relief

Writer, one of the best ways to market yourself and your book is through promotions to book clubs and reader groups. If you’re a self-published author with an entrepreneurial spirit, here’s a guide to marketing your book to book clubs in order to help generate book sales and increase your visibility. Check out these tips… Continue Reading

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