One of the major challenges for self-published authors is discoverability. How do you shine a light on your self-published book when it’s bobbing in a sea of a hundred thousand others? How do you continue the momentum of a book launch? How do you promote your backlist...
How To Identify And Connect With Your Niche Market | Self-Publishing Relief
When you’re making short story or poetry submissions to publishers, it makes sense to cast a wide net. But when you’re trying to sell your book and optimize your financial investments, narrowing your target audience might be a better choice. No one wants to waste time...
21 Summertime Book Promotion Ideas For Self-Published Writers | Self-Publishing Relief
The temperature’s rising, vacationers are trying to stuff their TBR shelves into their overnight bags, and it’s a great time to promote your self-published book! Check out these great ideas to host a summer-themed book promotion contest and create summer giveaways...
How To Write A Galley Letter For Your Self-Published Book (And Why)
When a traditional publisher sends a copy of a new title out for publicity, the book is almost always accompanied by a “galley letter” written by the book’s publicist. As an independent author and CEO of your own self-publishing empire, you can do the same thing to...
Tips From Online Dating Profiles To Make Readers Fall In Love With Your Book
Whether your "happily-ever-after" involves an engagement ring or an ISBN, more and more people are using the Internet to find a love match. According to a recent online study, approximately one-third of married couples met online. And when readers are searching for a...
Create A Business Plan For Your Self-Publishing Empire
If you’re diving into the world of self-publishing, the best thing you can do for yourself is become your own CEO. And few CEOs would leap into a major investment without a business plan in place. Before you launch your self-publishing empire, consider creating a...
Get More Media Coverage For Your Self-Published Book
Media coverage for your book—via local news channels, blogs, radio stations, and newspapers—can be a powerful force for reaching new readers and boosting sales. But with so many authors clamoring for attention from reporters and bloggers, you’ll need to find a way to...
Writers Beware: Self-Publishing Nightmares To Avoid
Maybe you’ve spent months trying to get a literary agent’s attention, without success (don’t feel bad—it’s a difficult task!). Or maybe you’ve decided to skip the agent, maintain creative control, and get your book published ASAP. Either way—you’ve decided you’re...
Market Your Self-Published Book Using A Promotional Gift Basket
Who doesn't love receiving gifts? (Answer: No one!) Publicists at major publishing houses sometimes create promotional packages for their most exciting books of the season. Why shouldn’t you do the same for the self-published book that you’re so excited to share?...
How To Stand Out At A Crowded Book Promo Event
Now that you have a book to promote, are you ready for an "author's row"? Writing conferences often feature multiple “meet the author” book signing events that are open to the public. And libraries and schools sometimes schedule book festivals that might promote...
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