Category Archives: Marketing and Promotion

7 Ideas To Keep The Party Going After Readers Finish Your Book | Self-Publishing Relief

7 Ideas To Keep The Party Going After Readers Finish Your Book | Self-Publishing Relief

You’ve done it! You’ve self-published a novel or nonfiction book that readers are actually buying and enjoying. But once your readers finish your book—now what? At Self-Publishing Relief, we recommend self-published authors use the final pages of the book, called the back matter, to direct readers toward certain actions in order to forge a connection… Continue Reading

99 Virtually Free Marketing Ideas For Self-Published Writers | Self-Publishing Relief

99 Virtually Free Marketing Ideas For Self-Published Writers | Self-Publishing Relief

Self-published authors embrace the freedom to write, package, and release books on their own terms. But with that freedom comes lots of responsibility, including the cost of book promotion. Lacking the budget of a traditional publisher’s marketing and sales department, self-published writers have to be creative, flexible, and innovative when it comes to book marketing… Continue Reading

45 Marketing Tweaks To Instantly Improve Book Sales And Build Fans | Self-Publishing Relief

45 Marketing Tweaks To Instantly Improve Book Sales And Build Fans | Self-Publishing Relief

Marketing your self-published book to generate more book sales and build your fan base can be exhausting work. But what if adding a few minor tweaks to your existing marketing efforts could have a huge impact on your sales figures? What if—instead of totally reinventing your promotional campaigns—you could make your existing book promotion strategies… Continue Reading

How To Get More Reviews Of Your Self-Published Book: A List Of Book Reviewers | Self-Published Relief

How To Get More Reviews Of Your Self-Published Book: A List Of Book Reviewers | Self-Published Relief

Want to get more reviews for your self-published book? First, the good news. There are LOTS of bloggers and reviewers who publish reviews of self-published books. That means you have plenty of opportunities to gather book reviews as an independent author. The bad news is everybody and their brother (and mother!) wants in. So the… Continue Reading

Maximize The Marketing Potential Of Your Self-Published Book’s Final Pages | Self-Publishing Relief

Maximize The Marketing Potential Of Your Self-Published Book’s Final Pages | Self-Publishing Relief

It’s the last page of your story in your self-published book. And yet, all is not said and done—there’s the “back matter” to consider! Is your book’s back matter doing everything it possibly can to build your fan base and sell more copies of your self-published book? Could the final pages of your book do… Continue Reading

21 Signs Your Self-Published Book Could Turn A Profit | Self-Publishing Relief

21 Signs Your Self-Published Book Could Turn A Profit | Self-Publishing Relief

  Most self-published authors hope to publish a book (or books!) that will make some money. But while some indie books become popular with book-buying readers, other books struggle to break out beyond an audience of friends and family. How do you know if your self-published book could turn a profit? The experts at Self-Publishing… Continue Reading

The Story Behind Your Story: Personal Brand Building To Sell More Books | Self-Publishing Relief

The Story Behind Your Story: Personal Brand Building To Sell More Books | Self-Publishing Relief

Harnessing the power of your personal story to create a memorable author brand and grow your audience of book buyers is one of the most powerful promotional tactics available to writers. This strategy, sometimes called story marketing, is built on the belief that storytelling is the most powerful way to initiate emotional connections and encourage… Continue Reading

People Who Can Legit Help You With Book Marketing And Promotion | Self-Publishing Relief

People Who Can Legit Help You With Book Marketing And Promotion | Self-Publishing Relief

If you’re thinking about recruiting someone to help promote your self-published book, the first person who may come to mind is a professional publicist. But if you’re looking for a more affordable alternative, the experts here at Self-Publishing Relief know there are other people who can help you get the word out about your self-published… Continue Reading

Holy Publishing Power! How To Self-Publish A Comic Book | Self-Publishing Relief

Holy Publishing Power! How To Self-Publish A Comic Book | Self-Publishing Relief

The freedom and overall control a writer enjoys when self-publishing isn’t limited to novels, memoirs, or poetry collections. If you’ve written and illustrated your own comic book, self-publishing can work for you too—if you know the right steps. Self-Publishing Relief breaks down what you should consider as you ka-pow! and gadzooks! your way through the… Continue Reading

22 Places To Hand-Sell Your Self-Published Book | Self-Publishing Relief

22 Places To Hand-Sell Your Self-Published Book | Self-Publishing Relief

Hand-selling your self-published book—also known as face-to-face marketing—can be a powerful way to generate good word-of-mouth buzz. If you’re a “people person” who enjoys interacting with readers, then hand-selling might be for you. If you’re ready to pack the trunk of your car with copies of your book and head out on tour, Self-Publishing Relief… Continue Reading

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