Do-Overs: How To Relaunch Your Revised Self-Published Book | Self-Publishing Relief

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As a self-published author, you might find it necessary to revise books you’ve already self-published. Maybe you discovered typos and grammatical errors that slipped by you or your proofreader. Or perhaps negative reviews pointed out story flaws that need to be corrected. Constructive critiques might even make it clear that heavy editing of extraneous backstory is warranted.

But once you’re sure you’re ready to change your book, can you relaunch it? Should you? Self-Publishing Relief helps you make the right decision:

A Step-By-Step Guide To Relaunching Your Self-Published Book

Step 1. Determine if your changes are important or extensive enough to merit a relaunch.

If you’re merely correcting grammar, spelling, and punctuation errors, you might not want to call attention to the fact that you neglected to have the book proofread properly in the first place. But if you’ve added content—or removed excess!—those are changes that warrant a relaunch.

Step 2. Create text that explains to readers (tactfully) why your revised edition is better.

This will be your steering statement for the relaunch of your book. Consider including “bonus” material such as a sample chapter from an upcoming novel. And remember to accentuate the positive! Don’t talk about how your original book was full of mistakes or too long-winded—instead, focus on the fact that you’ve added a bonus sneak peek, included a reading group guide, or made the story more fast-paced and action-packed (aka tightened the plot).

Step 3. Decide if you want new cover art to grab your readers’ attention.

Although the decision to change your book’s cover should not be made lightly, there are some very good reasons to do so. Maybe the original cover doesn’t adequately express the story or meet genre expectations—or perhaps you want to upgrade to a professionally designed cover. New cover art can also signal a new edition—and a new edition is a great reason for a relaunch!

Step 4. Set a date for the book’s relaunch, and make a plan.

If the revised version merits a party, choose whether you want the event to take place online or in person (or maybe both!) and make the arrangements well ahead of time. And while you’re celebrating your book’s makeover, you might consider putting in a plug for your next book as well!

A final thought before you relaunch your self-published book…

Keep in mind that if your changes have been extensive, your book might need a new ISBN. For example, if you’re simply fixing grammar and punctuation mistakes, the new version is considered a reprint and won’t require a different ISBN. But if the new version of your self-published book contains major edits or added features such as an appendix or new chapter, then you should give the new edition a new ISBN.

 

Question: What other things should a writer consider before relaunching an already self-published book?

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2 Responses to Do-Overs: How To Relaunch Your Revised Self-Published Book | Self-Publishing Relief

  1. This is perfect timing! I am re-launching my first children’s book, The Lilac Princess, next weekend. I am taking it back from the vanity press and that meant I needed new cover art. It’s still the same great story though. I did need a new ISBN and I LOVE my new cover! So, I’m excited about bringing it out a second time and hope it makes a splash. I am doing a Facebook Party Event to re-launch it.

  2. I wish the “final thought” section would be bigger, or even a posting in and of itself. I’ve got a book that I really want to re-shoot the photos for, but the photos are something like 80-90% of the book. And I’ve got another book that I really want to launch (actually, I had planned to launch it a week ago, but it’s still incomplete), but I have a feeling I’ll come across something to add as soon as it hits print. (Right now, there’s a few resources I’d like to investigate, but they’re not in my library system and I just can’t afford to buy them.)

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