Category Archives: Networking

Create A Press Release That Media Outlets Will Actually Publish

Create A Press Release That Media Outlets Will Actually Publish

Learning to write a basic press release is a valuable skill for writers who want to promote a book launch or writing-related event. But local and regional newspapers can receive hundreds of press releases every week—which means that there’s stiff competition for “real estate” in papers and even local blogs. Editors have to choose which… Continue Reading

Get Your Book Cover Art On Pinterest, Instagram, And Tumblr

Get Your Book Cover Art On Pinterest, Instagram, And Tumblr

Your book cover art is your most powerful point-of-purchase marketing tool at bookstores and in online retailers—but that’s not the end of your book cover’s sales potential! Your book cover art can also be used on social media to boost sales and build your following. Because Pinterest, Instagram, and Tumblr all focus on the visual… Continue Reading

Do Self-Published Authors Need Websites?

Do Self-Published Authors Need Websites?

Having an author website is essential to any writing career—especially if you are a self-published author! These days, when even traditionally published authors receive less marketing and publicity support, self-published authors will find that promotion is at least half of their job. Active, targeted marketing is vital—and the hub of any writer’s brand and online marketing… Continue Reading

How To Get Book Bloggers To Review Your Self-Published Book

How To Get Book Bloggers To Review Your Self-Published Book

Having a great review on the cover of your self-published book will certainly give you a little zing of satisfaction and pride. But there are other, practical advantages to great book reviews that go beyond cover design. Bookstores may be more inclined to stock physical copies of a well-reviewed self-published book. Plus, word-of-mouth sales are… Continue Reading

5 Golden Rules Of Marketing Your Self-Published Book

5 Golden Rules Of Marketing Your Self-Published Book

For a self-published author, marketing may seem like a daunting task—it’s at least half the work of self-publishing! And it is important, because the effectiveness of your marketing strategy will ultimately make or break your book sales. With a quick Internet search, you’re sure to find lots of clever marketing advice, hacks, and tricks, but the… Continue Reading

4 Writers Associations For Indie Authors

4 Writers Associations For Indie Authors

While self-publishing your book can be very exciting and fulfilling, it can also be a bit overwhelming and lonely. Thankfully, there are writers groups for independent authors that can offer you support and advice as you make your way through the twists and turns of self-publishing your book. Here are a few organizations that can… Continue Reading

How Other Self-Published Authors Can Help Sell Your Book

How Other Self-Published Authors Can Help Sell Your Book

A self-published author must wear many hats: writer, editor, proofreader, and, ultimately—book marketer. But, while you may know your way around plot lines and punctuation, most writers don’t know the first thing about selling their book. A smart way to maximize your marketing and promotional efforts is to team up with other self-published authors to… Continue Reading

8 People Who Can Make Or Break Your Self-Published Book

8 People Who Can Make Or Break Your Self-Published Book

As a self-published writer, you may be the CEO of your own little publishing empire—but the success of your book will still depend on your ability to work well with others. As you persevere on your path to publishing greatness, there are several important relationships you’ll need to nurture and develop. Here Are Some Of… Continue Reading

12 Easy Ways To Boost Attendance At Your Book Signing, Reading, Or Author Seminar

12 Easy Ways To Boost Attendance At Your Book Signing, Reading, Or Author Seminar

Ready to promote your book signing, lecture, reading, or seminar? If you want to fill all the seats in your venue, you’ll have to do some promotional legwork. Whether you’re self-published or traditionally published, here are great marketing strategies to help you publicize your book signing and increase the number of attendees! Clever Ideas For… Continue Reading

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